Print History-AMERICA’S FIRST BOOK

This is pretty cool today Sotheby’s is auctioning off the first English-language book printed in America. “The Whole Booke of Psalmes,” or the Bay Psalm Book, as it is now known, is expected to sell for between fifteen and thirty million dollars, which would make it the most expensive book in the world. Translated directly from Hebrew […]

Restructuring at Printing Industries of America

Press release from the issuing company Download Letter (pdf) Restructuring at Printing Industries of America As we all know, our industry continues to change and evolve. Just as printing and media companies must adjust to new and often challenging realities, so too must the trade associations that represent them. We recognize that Printing Industries of America […]

Delivering a fireplace via Direct Mail

Structural Graphics puts together some of the coolest and most integrated products on the market.  This piece they did for HCB Health was no different.  It interactively creates a fireplace via the card, a QR Code and your smartphone – pretty cool. “Pharmaceutical agency, HCB Health, used this pop-up fireplace direct mail piece as their […]

The Dance of the Internal Newsletter

Todays Friday Funny comes out of a printing company in texas.  It’s called the Dance of the Internal Newsletter.  Sounds pretty weird right?  The company is  Wes-Tex Printing in Brownwood, TX and they are an exlcusive trade printer.  The video was meant to be funny and announce the launch of a new newsletter the company would be […]

Offset vs. Digital Printing: Making Your Decision and Optimizing Output

You’re looking for more ways to optimize your workflow to stay competitive and turn a profit. As technology expands, however, so do your choices in printing methods. When deciding on a printing method, offset printing and digital printing offer plenty of their own advantages and disadvantages. Offset printing success depends largely on the optimized speed and efficiency of both […]

Direct Mail: Popular with the Younger Generation?

I believe everyone has this perception that the younger generations are going to respond better to digital marketing vs. traditional marketing like direct mail. Well it looks like this has been proven wrong based on the statistics outlined in the article below. Research studies demonstrate that direct-mail print marketing is an excellent strategy for meaningfully reaching […]

Local Chicago Print Shop + Classes!

I stumbled upon yet another great resource for us Chicago based print lovers.  This time – its a little closer to downtown.  Spudnik press.  Located at 1821 W Hubbard, Suite 302, Chicago, IL 60622 this little print shop is packed with resources – old and new. The goal of their printshop is to provide printmaking facilities and services […]