A Funny Thing Happened on the Way to the Funeral of Print Media

I came across this blog post from Dead Tree Edition and I had to share it with everyone. We all know that everyone was proclaiming that print was dead and that digital would eventually take over. The article from Dead Tree Edition outlines how print has changed and how it didn’t die in 2013. Like Read more about A Funny Thing Happened on the Way to the Funeral of Print Media[…]

Sheetfed Printing – The Basics

G’Mornin Fellow Printheads! This morning we are going back to our roots. Sheetfed printing basics. I was recently working with a coworker who was designing training decks to train new employees. As we were going over the slides I realized she had a youtube video for every section of the printing processes. I instantly had Read more about Sheetfed Printing – The Basics[…]

150 years later, newspaper prints a Gettysburg redress

NEW YORK — Four score and 70 years ago, a Pennsylvania newspaper chided Abraham Lincoln’s Gettysburg Address as “silly remarks.” Last week, in time for the speech’s 150th anniversary, Harrisburg’s Patriot-News apologized for “a judgment so flawed, so tainted by hubris, so lacking in the perspective history would bring, that it cannot remain unaddressed in Read more about 150 years later, newspaper prints a Gettysburg redress[…]

Print/Mobile : Augmenting Reality

Augmented Reality is helping to connect print and mobile technology for marketers. The ability to connect two different communications has helped marketers gain traction with consumers. The one area marketers struggle today is with understanding how they can get the best return on an AR campaign. The below article outlines more on the best practices Read more about Print/Mobile : Augmenting Reality[…]

Hatch Show Print, an antidote to our digital age

Again Hatch Show Print is making headlines.  You may remember a few weeks back I showcased some of their abilities.  They also have a traveling exhibit that just opened in the UK.  Check it out here. http://www.creativereview.co.uk/cr-blog/2013/november/nashville-calling Some great printing history/art is on display here.   For starters – hand carved wood blocks. as well Read more about Hatch Show Print, an antidote to our digital age[…]

NAPL WHITE PAPER FINDS SIGNIFICANT GAP BETWEEN WEB-TO-PRINT EXPECTATIONS AND RESULTS

Press release from the issuing company More than half of printers surveyed say Web-to-print has helped grow sales, but more than 80% express major disappointment in the new technology. East Rutherford, N.J. – A newly released white paper from the National Association for Printing Leadership (NAPL) Research Center, “Web-to-Print: The Promise, the Potential, and the Reality,” finds printers experienced Read more about NAPL WHITE PAPER FINDS SIGNIFICANT GAP BETWEEN WEB-TO-PRINT EXPECTATIONS AND RESULTS[…]

Digital Printing vs Offset Printing – Digital WINS?!?!

I read an article yesterday comparing digital printing vs. offset printing – and I sure was surprised by what my counterparts in the industry were saying.  Digital printing is actually winning out over offset printing in terms of quality.  This poll was taken with Print Procurement Managers (similar to myself) all over the globe and Read more about Digital Printing vs Offset Printing – Digital WINS?!?![…]