Crossover Points for Shorter Runs

I found this article quite interesting when I stumbled upon it in the Printing Sales Professionals group on LinkedIn. What caught my eye is that today crossover points for offset vs. digital are a lot different then a few years ago. Depending on what business your in I’m sure you have run into this problem Read more about Crossover Points for Shorter Runs[…]

PRINT IS BIG. How Big Exactly?

Print is Big. Do you realize just how gargantuan the industry really is? Here are a bunch of GREAT facts, case studies, and statistics on the industry. -640 Billion Annually -Direct mail increased U.S. company sales 702 Billion in 2010 -1 Million printers are manufactured daily -3.5 Million jobs in the United States depend on Read more about PRINT IS BIG. How Big Exactly?[…]

This is why print is awesome

Happy Friday Print People! This article caught my eye by the title “Ford Print Ad Uses Optical Illusion to Let You ‘Park’ a Car” Everything is cool about this ad besides the article where the writer calls print out dated. Have a great weekend! http://mashable.com/2014/07/25/ford-print-ad-optical-illusion/?utm_cid=mash-com-Tw-bus-link Source: Mashable

Man builds Printing Press Bicycle

Check out this UK Kickstarter campaign for a Printing Press Bicycle! BRISTOL, UK—July 23, 2014—Printmaker Nick Hand’s passion for printing is about to take him on an incredible month-long journey from Bristol to Germany—to the birthplace of Johannes Gutenberg, the inventor of the Gutenberg press. Robin Mather, who builds custom-made bikes, worked with Hand to Read more about Man builds Printing Press Bicycle[…]

Best of the Best Business Card Ideas

Business cards aren’t anything new.  Typically, they are a dime a dozen, and sometimes even cheaper.  With so many diffrent types and styles of business cards out there, it is sometimes easy to get lost in the shuffle.  A normal business card snags little attenion and a crappy business card is basically Junk.  But what Read more about Best of the Best Business Card Ideas[…]

Let your Beer do the Dirty Work with Beer Decals

Here’s an awesome idea.  Beer decals that will make any adult beverage interactive.  This article was published late last year. London-based label, sticker and poster printerDiginate has created Rough Draft, a concept interactive beer that uses NFC tags placed on beer bottles to send simultaneous messages to home, work and friends. Diginate’s Jon Gulbrandsen, speaking to NFC World Read more about Let your Beer do the Dirty Work with Beer Decals[…]

Do your sales reps struggle with presentation skills?

Today we are talking about print sales and one thing that many new and even seasoned reps struggle with…….presentation skills. Now I’m not saying that everyone has these issues, but many reps don’t want to say anything so instead of getting better they just wing each and every presentation. The article today gives you 10 Read more about Do your sales reps struggle with presentation skills?[…]