Coca Cola’s Personalized Labels

Jason recently posted on the Share A Coke campaign and how Coca Cola brought personalized labels into the market.  By now I am sure you have had one with your either your name, or a great nickname on it. I wanted to share...

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Longevity of Print

Q&A: Keith Kawasaki on the Longevity of Print Source: http://msp-c.com/Content-Kings/June-2015/Q-A-Keith-Kawasaki-on-the-Longevity-of-Print In a world where digital dominates, Keith Kawasaki, VP of client services at iostudio, which publishes the Army National Guard’s flagship magazine GX® The Guard Experience, remains a champion of print. He...

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What is Marketing Automation?

“Marketing Automation” is a loaded term. If you talk to ten different people, you will get ten different definitions of exactly what it is and how print service providers (PSPs) can use it to streamline their business and increase revenue....

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Throwback Thursday: The Machine that Made Us

Now THIS is a true throwback thursday post.  Stephen Fry and the BBC published “The Machine that Made Us” as an hour-long dive into Johannes Gutenberg‘s life and how profound his impact was on the world around him.  The invention of...

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The John Bull Printing Machine

As promised, today’s post brings another great antique printing press sold as a toy.  The John Bull Printing Machine – Mark 5.  Originally made in the British Isles, this rare press was sold throughout great britain in the early 1920’s...

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The Cub Rotary Printing Press

In my hunt for Print collectibles I have never stumbled across a better example for children of the printing process. This “Toy” gives a child a first hand attempt at setting type through the letterpress printing process.  I found my first...

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Paper Folding Templates for Print Design

We sure hope our fellow inkhead Trish Witkowski doesn’t mind us borrowing the title of todays post on InkOnDaPaper.  Paper Folding Templates for Print Design is a book that all print lovers should have in their library.  The paperback version...

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Why Direct Mail Won’t Die

 Interesting read on why direct mail won’t die and how the human brain reacts to paper.I have to agree as I tend to get sick of looking at screens and just want a hard cover book or newspaper to read....

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