Web Designer’s Guide to Designing for Print

Whether you’re a freelance web designer looking to expand your client base, or work for a small business, as the sole person responsible for all things marketing, the fact is this: learning how to translate your web design skills onto paper can help you grow as an artist and as a business person. As a Read more about Web Designer’s Guide to Designing for Print[…]

How to Talk to Your Printing Company

Prepress & Printing Process: How to Talk to Your Printing Company Companies, designers, and graphic artists rarely understand the printing process. Usually, a crash course in print processes opens up to a great learning experience, but it can inflict a lot of stress. The printing process is incredibly detailed with multiple steps and stages.  Creating and maintaining Read more about How to Talk to Your Printing Company[…]

DIY T-shirt Screen Printing

  DIY T-Shirt Screen Printing has never been explained easier.  Following this Instructable is quick and efficient  – you could even have your own printed shirt by Christmas time! Step 1: Creating the frames Screen Printing starts with the screen.  In order to create the screens for printing, I needed frames. I took the sizes Read more about DIY T-shirt Screen Printing[…]

The Balvenie-Rare Craft Collection

Recently I had the opportunity to attend The Balvenie Rare Craft Collection event. If you’re not familiar with The Balvenie, it is a hand crafted scotch distillery in Dufftown on Speyside, Scotland. So how does this translate to print? The event is traveling across the United States and recently held a session in Chicago. The Balvenie wanted Read more about The Balvenie-Rare Craft Collection[…]

World’s Coolest Business Cards

Competition is stiff when you’re trying to lure clients. To stand out in a crowded marketplace you have to get creative. These people got the message. We have no idea if the products or services these folks offer are any good, but we can assure they’ll stand out. These are The World’s Most Coolest Business Cards. Read more about World’s Coolest Business Cards[…]

Print Plays an Increasingly Important Role in a Multi-channel World

Source: InfoTrends Print-based direct marketing is growing which is providing a huge opportunity for digital print. According to InfoTrends’ study Direct Marketing Production Printing & Value-Added Services: A strategy for growth, marketers are realizing print plays an important role in a multi-channel world. This study provides strategy and business development support to help vendors, print service providers, Read more about Print Plays an Increasingly Important Role in a Multi-channel World[…]

Company Logos with Hidden Messages

When Wendy’s redesigned its company logo late last year, the company insisted the word “MOM” in the collar was unintentional. But plenty of other company logos contain messages that were very much intended. Here are some examples, some more obvious than others. Here are a few good ones: The classic! As Matthew May said in The Laws of Read more about Company Logos with Hidden Messages[…]