InkOnDaPaper

All things PRINT all the time

Kodak Returns to Profitability – Guess what?!?! Print helped!

How a former blue-chip marketer is finding a new kind of success playing small ball online. “How do you stay relevant in a modern, changing world?” asks graphic designer Tad Carpenter, Instagram star and host of a web series for Eastman Kodak Company featuring commercial printing businesses around the globe. It’s a challenge that Kodak Read more about Kodak Returns to Profitability – Guess what?!?! Print helped![…]

We’ve failed at defending PRINT

By: Jason Shudy There, I said it. As a print community we haven’t done a good job of showing how powerful print is, and I’m here to take a stand. It is time we show print for what it is……a results driven marketing tool. Plain and simple it may cost more but the results far outperform Read more about We’ve failed at defending PRINT[…]

35 Astonishing Greeting Card Industry Trends

It’s been said that for the greeting card industry to be able to survive, the industry is going to need to begin becoming more creative. Digital communications are causing disruptions within this industry and let’s face it – the internet isn’t going to go away any time soon. From 2010-2015, Hallmark slashed its workforce from Read more about 35 Astonishing Greeting Card Industry Trends[…]

Litho Printing is back

The onward rush of digital printing has been turned according to the latest worldwide survey of print in the 2017 Drupa trends report. Litho printing is back. According to the 2017 Drupa Global Trends report “there was a major surprise in the apparent irreversible transition to digital printing; as for the first year there was Read more about Litho Printing is back[…]

A book that is truly “Well Done”

 Recently we featured a quick bit about a Croatian design studio named Bruketa&Žinić OM.  Their creativity in Annual reports is quite astounding Here is an even deeper dive into a project they work to creat for one of their clients. WELL DONE published by Bruketa&Žinić The seventh Podravka annual report made by the agency brings together Read more about A book that is truly “Well Done”[…]